I need help writing
my website.
NEVER STARE AT A BLINKING CURSOR AGAIN.
Copy Week takes one writing project off your plate and turns what you know into words that sound like you, communicate your value, and connect with the people you actually want to reach.
When you know exactly what you do—but can't find the words.
✅ You know your business.
✅ You know just how your work helps people.
✅ You know what you’re trying to sell.
But the moment you open a blank document,
everything suddenly feels harder than it should.
You don't want to sound pushy. But somewhere between being helpful and being confident, your message disappears.
People regularly tell you how much you've helped them. But when it's time to describe your own work, you’re stuck.
Every sentence feels like you're trying too hard. So you soften everything until your copy barely says anything at all.
You know your website needs new copy. You just have no idea what belongs on the page—or where to begin.
Good copy is knowing which words will do the job.
There’s an art to writing what you need to say AND what they need hear,
no matter what the project is.
That's why I offer this 👇🏼👇🏼INTRODUCING:
Copy Week.
One week. One focused copy project.
Bring me the thing you need written. We’ll define the scope, uncover what your audience needs to hear, and spend one focused week turning it into clear, polished copy that’s ready to use.
Depending on what your business needs right now, that project might be...
WEBSITE PAGES
Stop the scroll so that the right people will recognize themselves in your words—and see you as the solution they’ve been looking for.
CLIENT EXPERIENCE
Inquiry, follow-up, onboarding, offboarding, FAQs, and the emails that keep clients informed along the way.
EMAIL MARKETING SYSTEM
A lead magnet, landing page, welcome/nurture sequence, and the pieces that turn new subscribers into people who know and trust your business.
LAUNCH CAMPAIGN
The marketing content, sales page and emails that build anticipation, answer objections, and guide the right people toward your offer.
CONTENT MARKETING
Build a bank of useful, on-brand content so you can stay visible and market your business without starting from scratch every week.
Inside Copy Week
Whether we're writing your website, email funnel, launch campaign, client experience, or content marketing, every Copy Week follows the same five steps—and every step builds on the last.
DISCOVER
Before I write a single sentence, I dig into the people we're writing to. What do they need? What have they tried? What are they worried about? What questions or objections are getting in the way? And what language do they already use to talk about it?
You’ll get: Audience insights, buying objections, customer language, and the research that guides what we write next.
01
DEFINE
Once we understand who we're writing to, we map out what this particular project needs to say. We choose the angle, organize the message, establish the flow, and decide what deserves the spotlight.
You’ll get: A messaging direction and content framework for the project, so everything we write has a purpose and works together.
02
WRITE
Now we write. I turn everything we uncovered and mapped out into the actual pages, emails, campaigns, or content your project needs—keeping the voice consistent and every piece connected to the larger goal.
You’ll get: Thoughtfully written copy that sounds like you, speaks to the right people, and is structured around the work we did during the first half of the week.
03
REFINE
Good copy isn’t a first draft. It's questioned, reshaped, simplified, and strengthened until every sentence earns its place. This is where I refine headlines, smooth transitions, strengthen calls-to-action, cut what isn't helping, and make sure the finished copy sounds like you—not like a template.
You get: Stronger headlines, better flow, more confident calls-to-action, and polished copy that feels natural to read and easy to trust.
04
DELIVER
By the end of the week, your copy is organized, polished, and ready to use. Whether you're publishing it yourself or handing it off to a designer (hi 👋), developer, or VA, everything is prepared for implementation.
You get: Finished copy, organized files, and one major writing project officially off your plate.
05
The right words do more than fill up a page.
Most people decide if you're a fit long before they ever reach out. So, every word has a job to do.
This is how the right people recognize themselves, trust you, and take the next step.
Words answer questions
Words help people see themselves
Words build trust
Words guide people towards actionWords handle objections
Words communicate value
ONE GOAL. THREE INTENSIVES.
The One -Week Method
Each intensive solves a different piece of the puzzle. Book the one you need—or combine them when your project needs more than one.
BRAND WEEK
Get clear before you get visible.
We define who you're for, what makes your business different, what you want to be known for, and the core message behind it—then create the visual identity to match.
Positioning • messaging foundation • visual identity
COPY WEEK
Turn your expertise into words people instantly connect with.
We take your established strategy and turn it into finished copy for the places your business needs it most—from your website and sales pages to emails, launches, and follow-up.
Website copy • sales copy • email copy • campaigns
WEBSITE WEEK
Bring everything together online.
With your brand and content ready, we design and build a custom website that makes your business clear, credible, and easy to act on.
Strategy-led design • Squarespace build • mobile optimization • launch
ONE WEEK. ONE FOCUS. CLEAR SCOPE.
Each intensive: $3,000
Each week has a defined focus and scope, so you only pay for the support your project actually needs. If your project spans more than one intensive, bundled pricing is available.
Payment plans available
🤔 Not sure what you need?
✅ Start with Brand Week if…
You're still working out who you're for, how to position your business, what makes you different, or how the brand should look and feel.
✅ Start with Copy Week if…
You know your business and what you want to communicate—you need someone to turn it into finished website copy, emails, a launch campaign, client communications, or content.
✅ Start with Website Week if…
Your brand and copy are ready. Now you need somewhere really good to put them.
Not every project needs a full week
SOME CAN BE KNOCKED OUT IN A DAY
If you need one smaller, focused piece of copy rather than a larger project, a Copy VIP Day may be a better fit.
A VIP DAY COULD INCLUDE…
✔️ a web page
✔️ messaging
✔️ emails
✔️ a newsletter
✔️ sales page
✔️ launch guidance
✔️ lead magnet
✔️ taglines
✔️ follow ups
HEAR ME OUT…
…someone landing on your website for the very first time, and within seconds thinking:
"Yep. This is exactly who I've been looking for."
You might be wondering…
-
AI is a great tool, and I use it in my own business. But it doesn't know your customers.
It hasn't listened to your discovery calls, read your inquiry forms, or truly know your client’s struggles. It can't tell the difference between what sounds good and what actually resonates with the people you're trying to reach.
So, yes, you ~could~ use AI to write for you. Many people do. But you can do better than that.
-
No problem. If your project needs brand work before we start writing—or a website to bring the finished copy to life—we can combine intensives around what you actually need.
We’ll figure out the right scope before we begin, so you’re not paying for work you don’t need.
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Before your week begins, you'll complete a detailed questionnaire and we’ll have a 60-90 minute strategy call to go over the plan in depth.
Depending on the project, I may also ask for things like testimonials, existing copy, access to your analytics, or other materials.
Once your week begins, I’ll only need you to be on call in case any questions come up or I need quick feedback.
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It depends on what we’re writing. Generally speaking, a website, launch campaign, email marketing system, client experience, or batch of content usually fits into one week—but could take more or less depending on the scope of the project. We’ll define exactly what we can accomplish before your week begins, so you’ll know what’s included and what you’ll walk away with.
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Absolutely I do. A non-refundable retainer secures your week on my calendar. From there, you can choose to pay the remaining balance in full or spread it over 3, 6, or 12 monthly payments.
I'll walk you through the options before you book, so you can choose what works best for your business.